If this email displays incorrectly please click here to view the web page
ITT TuITTion - October Issue 7


Profesor Rhodri Thomas

ITT continues to strengthen its professional development work by offering a new practical Executive Programme for those in senior positions within travel. In what may become a series of events, the inaugural is entitled Understanding Finance for Company Directors (or those aspiring to become directors). This two day hands-on course will be delivered by Caroline Chaffer (formerly with PricewaterhouseCoopers) and Jill Webb (formerly with KPMG), both of whom are now academic accountants at Leeds Metropolitan University. For further details of the programme, contact me or click here.

And now to another potentially exciting development. This week we are hoping to hear if our bid to the Economic & Social Research Council (ESRC) has been successful. If it has, we will be able to organise a series of free events. These are intended to (i) develop a better understanding among business elites of the potential for knowledge exchange with universities, and (ii) improve academics' understanding of knowledge acquisition among the business elite, so that they might engage users more effectively. In addition, we would be able to examine the feasibility of developing a jointly delivered (private sector and universities) executive programme, possibly at masters or doctoral level. This would harness the tacit knowledge of business elites as well as the formal research informed knowledge created by academics. Fingers crossed!

Academic colleagues will have noticed that ITT has made Leeds Metropolitan University a Centre of Excellence. The benefits of receiving this accolade will be significant, so I would encourage fellow academics to apply. Click here for details of the application process and the criteria that will be applied to your submission.

If you would like more details
on any of the above,
please email me at r.thomas@leedsmet.ac.uk

Professor Rhodri Thomas
Leeds Metropolitan University


GTTP logo

Photographic Competition

Schools and colleges are invited to take part in the GTTP Photo Competition which encourages students to look for that one photo that will market and promote their local area. There will be three prize winners in the UK who will then be entered into the global competition for the top prize. For information and an entry form click here.

Case Study competition

Sponsored by:
The Co-operative Travel

The winners are Cornwall College, St Austell, who will be representing the UK at the GTTP Annual Student Conference in Munich in November, where they will present their case study on ‘Green Tourism – Fact or Fad’ to an international audience. We wish them the best of luck!


Message from the Chair

It’s exciting times for the future of our sector as students across England have begun studying the Diploma in Travel & Tourism for the first time! After more than three years of development, the fantastic support that has been given by industry to this new qualification has created a lasting legacy, strengthening links between industry and education and helping young people develop those skills valued by employers. ITT has been proud to have been so closely involved from the start and will carry on supporting and promoting such important educational developments.

We continue to take the lead creating and promoting collaboration with education through our many initiatives. It was great to see such a good turn out at the Student Awards presentations in the summer. My congratulations to all the worthy winners! Details of next year’s awards will be announced over the coming weeks – so watch this space!

It’s hugely important that we support all young people wanting to develop a career in our sector and for this reason ITT is also pleased to support the WTM Pride of Agents Awards – we wish the nominees luck and hope to see some ITT Members on the shortlist!

Finally, I’m delighted to announce that Richard Carrick will be opening this year’s Future You conference at WTM. He’ll be joining an amazing line up of speakers including Teresa Walsh, MD of Club 18-30 and Steve Lowy, founder and MD of umi Hotels. With over 600 students expected to attend, this year’s conference promises to be another huge success!   

Claire Steiner F Inst TT


Future You at WTM

Image from last years event

Organised by ITT and the Tourism Society in association with the British Educational Travel Association.

Future You will take place at World Travel Market on Thursday 11 November and is for travel and tourism students looking to find out more information about the wealth of careers available in our diverse sector. Students will hear from a range of industry experts and leading organisations on careers, skills and progression as well as helpful hints and tips for applying for that first job!

Attendance at Future You is compulsory for all students going to World Travel Market on Thursday 11 November. Click here for full details of the programme.

You can also get involved in the lead-up to WTM by joining our Future You Facebook Group, receive access to the latest news and updates, and have the opportunity to win a special prize on the day! Join Future You on Facebook.

Training in the Travel Industry Report 2010


ABTA and People 1st have recently launched a report: An investigation into recruitment, training, skills needs and future trends across the UK’s Travel Industry 2010. The information contained within it is based on primary research with over 700 representatives of the travel industry, three detailed case studies and reference to a number of secondary datasets. The report found that 14 percent of travel consultants were described as not fully proficient in their roles with things like sales skills being most in need of improvement.

To read the full report visit www.abta.com/resources/training

ITT Student Awards

Summer Cocktails event earlier this year

Congratulations go to Award winning ITT Student Members:

The Bella Rangel Callen ITT Student of the Year Award 2010

This year’s recipient, Kristen Acker, has recently completed Level 2 BTEC Travel and Tourism at Burnley College, finishing with a Distinction (Star) six weeks early. Kristen was the college’s first Cruise Expert and will progress on to Level 3 BTEC this year with her final goal being to earn a place at university. She is a fantastic example of what can be achieved when you put your mind to it!

ITT Special Achievement
Sponsored by Training for Travel

A one-off award was made this year in recognition of a very close runner up for the coveted ITT Student of the Year Award. Katie Pearce from Shrewsbury College became a mature student, supporting herself with a part-time job whilst studying. She has recently been awarded a Distinction for a BTEC National Certificate.

ITT PhD Student of the Year
Sponsored by Debbee Dale Development

Dr Michelle McLeod from Bournemouth University. Michelle’s research focussed on inter-organisational knowledge sharing and its implications for understanding businesses and business performance.

Centres of Excellence Student of the Year
Sponsored by Perfect Weddings and Honeymoons

This year’s Leeds Met ITT Student of the Year is Megan Cadd. As well as achieving excellent results, she contributed fully in a range of activities which enriched the programme for her and for fellow students.

Corporate Partners
Corporate Partners: Affordable Car Hire, First Rate, News International, Thomas Cook, Thomson and TW Group
©ITT. All rights reserved.
Email disclaimer and Business Names Act Disclosure
Institute of Travel and Tourism, PO Box 217, Ware, Hertfordshire, SG12 8WY
Telephone: +44 (0) 844 499 5653 Fax: +44 (0) 844 499 5654
General email: admin@itt.co.uk Website: www.itt.co.uk
Registered in England. Company no: 1117511